How to add your Impact Radius IDs

Find and connect your credentials for Target, Walmart, Moment, Best Buy, The Home Depot, Adorama, Bass Pro Shops, Backcountry, and more!

Isaac Maier avatar
Written by Isaac Maier
Updated over a week ago

In this article, we'll be walking through how to find your Impact affiliate parameters as well as how to connect them to your Geniuslink so you can start earning commissions from more great affiliate programs.

We currently have auto-affiliation support for Target, Walmart, Moment, Best Buy, The Home Depot, Adorama, Bass Pro Shops, Dick's Sporting Goods, Kohl's and, Backcountry on Impact Radius.

Obtaining your Media Partner ID

On your Impact Radius dashboard, click the Impact Radius Icon (or your affiliate program's store logo) in the top left corner. A dropdown menu will appear. Under your username for your store's affiliate account, you can find your Media Partner ID (usually 5-7 digits); this number is your Media Partner ID.

Copy this number and go to the "Affiliate" section in the Geniuslink Dashboard. Click on the blue "Add a program" button and select the affiliate program from the drop-down menu. Then, enter the Media Partner ID you just grabbed.

See the below example for Target

That's it! Once you have your Media Partner ID pasted into Geniuslink, click the blue "Connect this program" button. Your Media Partner ID value will be added into your Geniuslink account, and all of your links for your affiliate program's store will start using the tracking info appropriate for your affiliate account.

If you would like to replace your Media Partner ID, simply follow the same steps for adding a program or select "Remove" and repeat this process.

How to test that your Impact link is Affiliating

To test that your Impact link is affiliating, first build a link that directs to a page for the retailer whose ID you just added. To do this, first, copy the URL of a page for that retailer directly from the page's address bar.

*Because you have added this retailer's ID to your affiliate page, you will never need to grab affiliate links from that program's affiliate dashboard.

Then, create a link with that URL by pasting that URL into the link creator on your links page.

You'll then need to install a redirect tracing service such as Link Redirect Trace. Installing a redirect tracing service is necessary because our service adds your Impact IDs in the redirects between your link and the final page URL your customer lands on.

Once you have your redirect tracing tool installed, find your link and click it.

On the page you land on, access your redirect trace. Then and look for your media partner ID in the redirects. If you've set things up correctly, you'll see them in the same place as the highlighted sections in the image below.

If you see your media partner ID in the redirect, then great, you're all set! However, if not, please ensure that you've correctly added your ID to your Affiliate page and there are no typos in your ID.

If you have any questions or issues, please contact our support team at

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